This month sees Michelle Williams as the new face of Louis Vuitton in latest ad campaign for Autumn/Winter’s 2013-14 collection. Showcasing two new handbags – the W and the Capucines – the campaign was shot by the iconic Peter Lindbergh in London’s Spring Studios. With Sam McKnight on styling her hair, Nicola Clarke working on hair colour and Stephane Marias on make-up, the result was modern, sharp and super stylish. “Michelle was an absolute pleasure to work with”, says Sam. “She walked into the shoot and her hair was a bit longer. She told me she had just started to grow it out, but she let me cut it an inch without hesitation and I gave her a new shape – long at the front and short at the back. Nicola also worked to make it blonder. It was tombish but soft and feminine all at the same time.” Balanced against her rich, wine–stained mouth and dark, bold brows, Michelle’s look is the perfect exercise in ‘Punk Couture’, one of the most prolific trends from the Autumn/Winter runways.
See the full campaign here
See behind-the-scenes video from the shoot here
Shop the collection here
