Sam McKnight is one of the most accomplished and well-respected hair stylists of his generation. His name is synonymous with modern, sexy hair - whether it's in magazines, on the runway or the red carpet.
He's won countless awards but perhaps the biggest accolade is the longstanding creative collaborations he has maintained with some of the best names in the business - Patrick Demarchelier, Nick Knight and Mario Testino; Karl Lagerfeld/Chanel, Vivenne Westwood, Balmain and Fendi to name just a few.
In the fleeting world of fashin imagery Sam's permanence is fixed in some of the most iconic images in modern history - Princess Diana's short, slicked back style, Agyness Deyn's bleached blonde crop, Madonna's Bedtime Stories cover, Cate Blanchett getting her Oscar, Tilda Swinton channelling Bowie, both Lady Gaga and her male alter-ego Jo Calderone plus countless covers and editorial stories of Kate Moss and all the supermodels.
The longevity of Sam's carrer career - over 30 years - provides a fantastic back-catalogue of references to bring to his work and it is this and his search for the new that keeps him so in demand.
MOSCHINO S/S 2013: THE SIXTIES PIN-UP
Apply a strong volumising mousse to freshly washed and conditioned hair and blow dry with a round bristle brush for a smooth and glossy hair texture.
Set the hair into strong waves using either small heated rollers or curling irons. (N.B. When using curling irons, once you have tonged a section, wind the curl back up and pin into place until it completely cools)
Once the curls have set, brush them out lightly with a Denman bristle brush.
Backcomb the top section of the head, again using the Denman brush, to create as much volume as possible.
Make a shallow side parting.
Pull hair up and off the face, twisting the lengths as you go, and then pin into a half up, half down style right in the centre of the head.
Finish with a strong and shine-enhancing hairspray.
Pantene Fine Hair Aqua Light Shampoo
Pantene Fine Hair 2-Minute Intensive Nourishing Treatment
Pantene Classic Ultra Strong Mousse
Pantene Classic Extra Strong Hairspray