Sam McKnight is one of the most accomplished and well-respected hair stylists of his generation. His name is synonymous with modern, sexy hair - whether it's in magazines, on the runway or the red carpet.

He's won countless awards but perhaps the biggest accolade is the longstanding creative collaborations he has maintained with some of the best names in the business - Patrick Demarchelier, Nick Knight and Mario Testino; Karl Lagerfeld/Chanel, Vivenne Westwood, Balmain and Fendi to name just a few.

In the fleeting world of fashin imagery Sam's permanence is fixed in some of the most iconic images in modern history - Princess Diana's short, slicked back style, Agyness Deyn's bleached blonde crop, Madonna's Bedtime Stories cover, Cate Blanchett getting her Oscar, Tilda Swinton channelling Bowie, both Lady Gaga and her male alter-ego Jo Calderone plus countless covers and editorial stories of Kate Moss and all the supermodels.

The longevity of Sam's carrer career - over 30 years - provides a fantastic back-catalogue of references to bring to his work and it is this and his search for the new that keeps him so in demand.

SHOWstudio - Sam McKnight Interview

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Design & Production by M/A
News Editor Jessica Hogan


    Make the hair damp and create a low side parting

    Apply a strong hold hair mousse mixed with hair gel from root to tip and comb through.

    Use your fingers to breakup hair and create grooves

    Section off hair into three sections as illustrated above: one central panel and one either side of it, being sure to maintain a side parting to the crown

    Then take the middle section and wrap it up flat to the head

    Try to avoid folding the hair because it will leave bumps in the shape.

    Use flat grips to hold the hair in place

    Take the large section on the right of the head and wrap it tightly across the back of the head.

    Again, use flat pins to hold the hair against the back of the head, wrapping hair in an ‘S’ shape as you go

    Take the last section of hair on the left of the head and fold it tightly across the rest of the wrapped hair

    To set the style, finish with generous amounts of strong hold hairspray