Breaking news for the world of hairdressing in the form of Sam being announced as the new Global Creative Director of GHD. This campaign image, styled by Sam and shot by iconic photographer Rankin to show the versatility of the new eclipse styler, is just the first in a long line of artwork that will come as a result of the collaboration. Speaking about this new partnership, Sam says, “I’m really excited to be collaborating with GHD on their electrical tools, starting with the new Eclipse. And watch this space because I’ll be working on some new stuff too!”. A good day for hair? We think so.
Sam McKnight is one of the most accomplished and well-respected hair stylists of his generation. His name is synonymous with modern, sexy hair - whether it's in magazines, on the runway or the red carpet.
He's won countless awards but perhaps the biggest accolade is the longstanding creative collaborations he has maintained with some of the best names in the business - Patrick Demarchelier, Nick Knight and Mario Testino; Karl Lagerfeld/Chanel, Vivenne Westwood, Balmain and Fendi to name just a few.
In the fleeting world of fashin imagery Sam's permanence is fixed in some of the most iconic images in modern history - Princess Diana's short, slicked back style, Agyness Deyn's bleached blonde crop, Madonna's Bedtime Stories cover, Cate Blanchett getting her Oscar, Tilda Swinton channelling Bowie, both Lady Gaga and her male alter-ego Jo Calderone plus countless covers and editorial stories of Kate Moss and all the supermodels.
The longevity of Sam's carrer career - over 30 years - provides a fantastic back-catalogue of references to bring to his work and it is this and his search for the new that keeps him so in demand.
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